Google Cloud

“The Pack” has been a two-year collaboration with Google Cloud, on which I’ve worked as Senior Producer at London based agency, Gramafilm.

The Pack is an interview-led series featuring thought leaders sharing unique, candid perspectives on sustainability, AI, security, and the future of technology – no filters, just fun, honest expertise delivered directly to audience feeds.

I oversaw the social strategy, concept development, pre-production, production and post-production. The series was shot across 9 countries and resulted in 300+ assets, including design deliverables (thumbnails, carousels, stills) and video content (hero films and social cut-downs). We filmed with 19 industry luminaries, with the campaign rolling out across Google Cloud’s social channels (Instagram, LinkedIn, YouTube Shorts, X and Facebook) and reaching an audience of over 3 million.